64 Victoria
64 Victoria occupies a prominent location in an area that has undergone major regeneration in recent years. The building has been the headquarters of Westminster City Council since its construction in the 1960s, and a complete upgrade was needed to transform it into a modern workplace.
 
We were tasked with designing the sign system for the main circulation spaces and wall graphics on the floors occupied by Westminster City Council. The wall graphics were created to identify significant landmarks that can be seen from the upper levels of the 22-storey building. Created from a continuous line, the illustrations wrap their way around the central core and lead to the staircases, encouraging their use.